Piyush Genwa

Product Manager, AI

Product Manager, AI, Sourcy (Feb 2026 – Present)

Led development of the orchestration layer of Sourcy’s customer-facing agentic product (200 conversations/day), reducing human involvement and reducing per-request TAT by >70%.
Built the evaluation framework (50+ golden traces, LLM-as-judge rubric) used to gate skill changes and product updates for the orchestration layer responsible for decision making across 7 agents.
Developed an 18+ workflow internal conversational agent for the growth team, facilitating BAU automation.
Built a multi-agent pipeline that pulls live signals from 6 e-commerce/social data providers, clusters them into ranked product trends, and auto-publishes branded reports to a live URL, replacing a manual research workflow across 4+ market/category launches.
Designed a self-updating, cross-linked knowledge base (98+ trend files) with a chat interface so non-technical teammates can query trend history in natural language.

Managing product feature planning and agile execution for a team of 6 Product Managers and 18 Engineers.
Spearheaded app localisation, improving process efficiency by 12x by implementing in-house AI solutions.
Led the product roadmap for IPL to boost engagement and activation, leading to a 5% GMV uptick.
Improved week-zero retention by 2.1% and engagement by 1.7% by cleaning up the home feed for new users.
Reduced W0 cancellations by 0.2% and mandate updates by 1.07% by introducing goal-based savings.
Achieved a 0.2% uptick in setups and reduced cancellations by 0.3% by adding a contextual entry point for DS.

Revamped the plan selection experience, achieving a 12% improvement in organic conversion.
Led the integration of the Google Play billing system into Unacademy’s existing payments infrastructure, to prevent the app’s de-listing from the Play Store under a change in payments policy.
Achieved ~INR 20 million in annual savings in PG costs by establishing UPI as the primary payment mode.
Improved signup-to-engagement conversion by 11% by revamping the free-classes consumption experience.
Enhanced app performance by 57% by reducing load times on the most-visited pages (~150K daily visits).
Increased content consumption from the Educator profile by 18% through improved information architecture and content ordering.

Introduced Unacademy Store to sell individual entities from the subscription product at a lower price. Scaled Store revenue from zero to INR 320 million by working with cross-functional teams.
Increased conversion through the Daily Scholarship Test by 120% by reducing result generation time to zero.
Cut monthly costs by INR 20 million by limiting credit usage on the Unacademy platform.
Improved learner referral conversion by 18% by recommending coupon codes to users in the checkout flow.
Hiked revenue contribution of loans by 67% and reduced approval time by 90% by integrating Bajaj Finserv.

Served as Operations head at E-Cell, part of a 20-member team of India’s largest university entrepreneurship body.
Introduced the first edition of Entre-MUN, a 2-day MUN conference with 4 committees and 60+ participants.
Revamped the Virtual Stock Market competition in association with BSE, with 10k+ participants.
Ideated and executed ACT, E-Cell’s social initiative that prevented 100 kg+ of CO₂ emissions.